The GUA Academic Research Method
The Global University Alliance (GUA) is an open group of academics (450 Universities, professors, lecturer and researchers) with the ambition to provide both industry and academia with state-of-the-art insights into research and artefact design. The importance of research methods and design concepts within both academia and industry is not a new phenomenon. Knowledge exchange between these two parties is both mutually beneficial, as well as continuous, bi-direction and symmetric in the sense that although often different in nature contributions by practitioners should be valued as much as academic contributions to the knowledge base.
As work everywhere becomes more collaborative, the need to develop concepts for the analysis and development of collaborative research and design between academia and industry is identified. This paper therefore, aims at presenting the knowledge gap in existing research and design methods and introduces a framework for analysing and developing Collaborative Research and Design between Academia and Industry”. When academics build artefacts for practitioners, these artefacts need to be constructed rigorously to meet academic standards and need to be relevant for practitioners (von Rosing, Laurier, 2015). Construction rigour is typically considered to be the domain of academia, while practitioners have been acknowledged to create knowledge and artefacts relevant to themselves and others (Nonaka, Umemoto, & Senoo, 1996).